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This Is Just Between You and Me Research shows that people will automatically label you a friend if you share a secret.3 Sharing a confidence is a fast-track way to cause people to like and trust you. The trick is to reveal a secret that isn't a dangerous one. Wrong: "I buried my boss in the backyard." Right: "I probably shouldn't admit this, but every time Jane serves her dip I only pretend to like it because everyone else says it's to die for." The right approach to sharing a secret is to start small. Make sure the small secrets stay secret before you try anything riskier. One way to judge your risk is to be alert for other people's secrets that are being relayed to you. Someone who is bad at keeping one kind of secret is probably bad at keeping all secrets. You won't be exempt.