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You can use an analogy to give the listener a memory structure that you then embellish with details.
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310
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Scott Adams, Win Bigly: Persuasion in a World Where Facts Don't Matter (Amazon)
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.analogy using an analogy gives others a memory structure which you can then add details to
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Peter Duffy
memory
analogy
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We simply believe that you're better off steering the ship with a thousand little inputs as you go rather than a few grand sweeping movements made way ahead of time.
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1012
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Jason Fried and David Heinemeier Hansson, It Doesn’t Have to Be Crazy at Work (Amazon)
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Frequent small changes are better than infrequent large movements
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Peter Duffy
analogy